People we love to spend time with

Every day we get phone calls from Chemistry saying 'Try this' or 'Have you thought about this?' Sure we can't do all of them, but I would much rather have an agency full of ideas than one we need to tell to come up with more!

We sought an agency that would challenge our ideas and objectives, striving for the best outcome for our business rather than simply agreeing with us. Chemistry excel at this, ensuring we make well-informed decisions and fully leverage their expertise.

Like many consumer brands, we've continuously evolved our consumer engagement and brand building strategies. However, amidst this evolution, we've faced growing complexity and fragmentation. To streamline our efforts, we sought a partner capable of navigating various segments and geographies, guiding us from strategy to execution. This is where Chemistry emerged as a crucial ally. We value Chemistry's attentive approach, wise counsel, and their adeptness in tailoring solutions to our distinct business landscape.

Chemistry have become an invaluable partner and a go to for both their strategic capability and their award winning creative execution. They have also developed a deep understanding of my business, which allows an unprecedented level of proactivity.

We are thrilled to have Chemistry take the reins as our marketing agency and partner of choice. They have invested their team’s time and expertise to fully understand our business, brand and marketing objectives, enabling them to develop a fresh and forward-thinking creative strategy - a refreshing experience when time-investment seems too often in short supply.

Chemistry’s pragmatic and systematic approach has meant Samsung has one of the leading CRM programmes in the SEA region. Chemistry reaffirms my belief that small indie agencies do it better!